Pham Xuan Hieu · AI-native Growth Systems Builder

Small software, running for real, for everyday repeated work.


A product family I design, build and operate myself: a macOS file converter and three Chrome extensions, for office workers, online learners and anyone who handles files every day. Everything runs on the user's own device.

Founder: Pham Xuan Hieu · On the web since 2012 · xuanhieu.org · mail@xuanhieu.org · Privacy · Terms

4products designed and built end to end
2012year I started working on the web
289automated tests passing across the QCF app and server (20 Oct 2026)
0files uploaded when QCF converts

Products

Tools I have built

Each one does one concrete job, runs on the user's own device, and says plainly what it does not do.

How I build

From a repeated chore to a tool

  1. 01Spot a repeated chore

    My own, or of people around me.

  2. 02Watch how people actually do it

    Where time is lost, where errors happen.

  3. 03Build the smallest tool that works

    On the device, with the fewest permissions.

  4. 04Ship and document it

    Versions, limits, how to remove it.

Summary

1s.xuanhieu.org is the product home of Pham Xuan Hieu (Xuan Hieu), an AI-native Growth Systems Builder. I build small, local-first software for everyday chores that cost people time: waiting for an online course to reveal its questions, or converting a file without sending it to a stranger's server.

Bình Dân Học Vụ Số Pro is at v1.9.1 with a free version and Pro plans, and Save Image as JPG, PNG, WebP is live on the Chrome Web Store. The macOS app already takes real payments and issues licence keys automatically, and its public signed build is the next milestone.

Product Type What it does Status
Bình Dân Học Vụ Số Pro Chrome extension Every in-video question listed under the video, and a live view of what is still missing to pass the lesson. v1.9.1 · Free + Pro
Save Image as JPG, PNG, WebP Chrome extension Right-click any image and save it as JPG, PNG or WebP. Converted inside the browser, original file name kept. Free
Xuan Hieu Learning Note Chrome extension Coursera notes in a side panel that file themselves by course, module and lesson; transcripts and readings to Markdown; AI explanations for quiz questions. Free
1xQuickConvertFormat macOS app Hold Shift, drag a file, drop it on a format. The converted file lands next to the original. Early access

The problem I work on

Most software friction is not dramatic. It is ten minutes here and there: a video that has to play until minute twelve before the first question appears; an iPhone photo a form rejects because it is HEIC; a document typed in an old Vietnamese font that now opens as gibberish.

Each moment is small. Repeated across a working week, and across many people, it becomes real time taken from work and family. The usual fixes make it worse in other ways: "online converters" ask people to upload contracts, ID scans and family photos to unknown servers.

My approach is to build the smallest tool that removes the chore, keep the user's data on the user's device, and publish exactly what the tool does and does not do.

Products

Bình Dân Học Vụ Số Pro

Chrome extension · v1.9.1 · Free + Pro. Every in-video question listed under the video, and a live view of what is still missing to pass the lesson.

  • No more waiting. Pro lists every in-video question from the start. Read ahead, think, answer when ready.
  • Know where you are. Each question is a button: not submitted, submitted or wrong. Click to jump to it.
  • It does not answer for you. It never picks or submits answers. The answers stay yours.
  • Few permissions, no answers sent. It only contacts the licence server for the trial or activation. Answers and progress are never sent.

Read more

Save Image as JPG, PNG, WebP

Chrome extension · Free. Right-click any image and save it as JPG, PNG or WebP. Converted inside the browser, original file name kept.

  • One right-click. No converter website to open. Pick the image, pick the format, done.
  • Original file name kept. photo.webp becomes photo.jpg, right in your Downloads folder.
  • Images stay in the browser. Converted by Chrome's own image engine. No account, no ads, no tracking.
  • No black backgrounds. JPG gets a clean white background. PNG and WebP keep transparency.

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Xuan Hieu Learning Note

Chrome extension · Free. Coursera notes in a side panel that file themselves by course, module and lesson; transcripts and readings to Markdown; AI explanations for quiz questions.

  • Notes that file themselves. Every note is linked to the open Course › Module › Lesson.
  • Transcripts and readings to Markdown. Pull a video transcript or a reading page with one click.
  • AI explains, you decide. The AI Quiz tab explains the answer and why the other options are wrong; it never submits for you.
  • Your data stays local. Notes and API keys live in the browser's storage; the author runs no server for the extension.

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1xQuickConvertFormat

macOS app · Early access. Hold Shift, drag a file, drop it on a format. The converted file lands next to the original.

  • One drag. No window to open, no menu to learn. Hold Shift, drag, drop.
  • Files stay on the Mac. Every conversion runs locally. No ads, no trackers.
  • Rescues old Vietnamese text. TCVN3 and VNI to Unicode, encoding detection, CSV that opens in Excel.
  • Many file types. Images, video, audio, Office, PDF, data and source code.

Read more

Status and evidence

Measured on 20 October 2026, from the project's own repositories and live services:

  • Payments and licensing for 1xQuickConvertFormat are live in production. Checkout through VietQR bank transfer is confirmed automatically and a licence key is issued without manual work.
  • 289 automated tests pass across the 1xQuickConvertFormat app and its licensing service.
  • Bình Dân Học Vụ Số Pro v1.9.1 ships a free version and Pro plans with a 24-hour trial; licence keys are issued automatically after payment.
  • Xuan Hieu Learning Note v1.2.4 is live on the Chrome Web Store (18 users on 20 Oct 2026); a new version for Coursera is in progress.
  • Save Image as JPG, PNG, WebP v1.0.0 is live on the Chrome Web Store, with its privacy policy published.
  • Product pages, EULA and privacy policy for 1xQuickConvertFormat are live at 1x.xuanhieu.org/qcf.

User and revenue figures are not published on this page. I share them on request, with the measurement date and the definition of each metric.

How it is built

Layer Approach
Desktop Native macOS app with a compiled core. Optional free tools (FFmpeg, LibreOffice) are detected when installed
Browser Chrome extensions on Manifest V3, all code in the package, no remote code, no analytics
Services A small licensing and checkout service, kept separate from user files: it never receives the files people convert
Distribution Public app releases, the Chrome Web Store, and a userscript build where useful

The principles behind every product: process on the device whenever possible, ask for the fewest permissions, publish the limits, and ship versioned releases with a changelog.

What comes next

These are the open items before a wide public release, taken from the current release-readiness review:

  1. Apple Developer ID signing and notarisation for a universal 1xQuickConvertFormat build, published on GitHub Releases.
  2. Licence email delivery from the xuanhieu.org domain, so buyers receive keys by email as well as on screen.
  3. Chrome Web Store listing for Bình Dân Học Vụ Số Pro.

New products will appear here only once they work for real users, each at its own address under 1s.xuanhieu.org.

Founder

Technology only has value when it becomes a system that produces results.

Pham Xuan Hieu is an AI-native Growth Systems Builder. He designs systems that connect SEO, AI, data, content and automation into results that can be measured and handed over. He has worked on the web since 2012 and has published at xuanhieu.org since 2014.

Every product on this site is designed, built, shipped and supported by him. When you report a bug, the person who reads your message is the person who fixes it.

Contact

For partnerships, startup programmes or press, write to mail@xuanhieu.org. I reply personally, and I can share a product demo or dated usage figures on request.

Doing the same chore again and again?

Tell me about it. If it is worth turning into a tool, it could be the next product here.

Write to me